Farmington Hills, Mich. (Nov. 14, 2023) — Mary Aufdemberg, general manager of product strategy and market development for Daimler Trucks North America (DTNA), will deliver the Green Truck Summit keynote address at Work Truck Week on March 5, 2024. Green Truck Summit provides insights, solutions and resources in support of the work truck industry's drive toward achieving greater sustainability, productivity and efficiency. John Davis, creator, host and executive producer of MotorWeek, will return as emcee and will moderate two new panel discussions, one with fleet leaders at the forefront of advanced vehicle technology adoption and another with top chassis manufacturers.
Work Truck Week encompasses Green Truck Summit, The Work Truck Show, NTEA Annual Meeting, Ride & Drive, educational sessions and more. Green Truck Summit is March 5, educational sessions run March 5–7 and Work Truck Show exhibits are open March 6–8. Work Truck Week, North America's largest work truck event, is produced by NTEA – The Work Truck Association. Register at worktruckweek.com.
Green Truck Summit offers intensive programs from industry experts, government representatives, fleets, and vehicle and equipment manufacturers focused on the evolution of the commercial vehicle landscape as the shift toward zero emissions continues to accelerate.
"While most of Work Truck Week is focused on commercial vehicles, equipment and technology available now, Green Truck Summit is all about what's happening in the future, exploring where the industry is moving and how we are getting there," explains Nikki Wilson, NTEA senior director of member services. "We're excited to welcome Mary Aufdemberg and all our panelists to share their vision of the industry's progress over the next five years."
Green Truck Summit is fuel agnostic and covers a wide range of advanced fuels, including electricity, propane, hydrogen fuel cell and biofuels, as well as technology that reduces emissions and improves fuel economy. It is designed to help even the smallest operations make informed decisions.
Aufdemberg is responsible for platform strategy, market development, brand management, marketing communications and marketing operations for DTNA's Freightliner and Western Star truck brands, as well as the company's proprietary parts brand, Detroit. She is an 18-year veteran of DTNA who has held progressive management positions with Daimler Truck Financial, Thomas Built Buses and Freightliner Trucks. She holds an MBA in international marketing and finance from DePaul University as well as a bachelor's in marketing from the University of Illinois at Champaign-Urbana.