Ben Gutkin is vice president of marketing services for Warm Thoughts Communications and a former Fortune 100 marketing executive, with more than 25 years of experience helping propane, heating oil, HVAC and energy service companies grow through data-driven marketing and customer insight. He has advised dozens of leading energy marketers and trade associations and led the industry's largest national research studies on propane customer behavior and growth. You can reach Gutkin at bgutkin@warmthoughts .com or 201-330-9276.